Héctor Gargantúa — Product & Brand Designer

Making AI workflows visible

VISUAL DESIGNWEB DESIGN

Hero visuals for two Leap Labs landing pages, translating product functionality into stories about lead research and personalized outreach.

Leap LabsAI / SaaS / Creative / Sales & Marketing2025

Building Liabify’s brand

VISUAL DESIGNBRAND DESIGN

I created Liabify’s brand identity ahead of its launch, developing the logo, visual language, and brand book around the idea of a more connected and accessible financial life.

LiabifyFintech / Payment / Technology / B2B / Startup2025

Launching the Fintech Glossary

PRODUCT DESIGNWEB DESIGN

Conekta is a tech startup on a mission to enable the digital economy in Mexico. Its online platform offers financial products and services to online stores and large-scale businesses.

ConektaFintech / B2B / Payment2024

A better way to onboard leads

PRODUCT DESIGNWEB DESIGN

Conekta is a tech startup on a mission to enable the digital economy in Mexico. Its online platform offers financial products and services to online stores and large-scale businesses.

ConektaFintech / B2B / Payment2024

Conekta’s visual identity

VISUAL DESIGNBRAND DESIGN

Contributing to Conekta’s brand evolution through visual design and the creation of a brand book that brings its identity and usage guidelines together.

ConektaFintech / Payment2024

Conekta blog shown on two angled mobile screens

New Blog Design!

PRODUCT DESIGNWEB DESIGN

Conekta is a tech startup on a mission to enable the digital economy in Mexico. Its online platform offers financial products and services to online stores and large-scale businesses.

ConektaFintech / Payment / B2B2023